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the blog

Welcome to the spot where I share my wins, losses and lessons learned.

Welcome

start your cannabis journey

This is my classroom, where I am both the student and the teacher. I am passionate about plant-based medicine and getting high in business. Our relationship with plant-based medicine is changing rapidly. Join me as we learn how to navigate these emerging businesses because let's face it we are in a build-the-plane-while-we’re-flying-it type of time   .   

In the Hot Seat with Layla Gomes: How to Break into the Cannabis Industry

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If you’ve ever wanted my advice on how to break into the cannabis business as a newbie, then you’re in luck, I’m sharing all my secrets. Everything from volunteering to networking to marketing yourself – I’ve got you covered.

High Class Podcast

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Looking to break into the cannabis market? Join us as we talk to Daniel Chung, owner of a cannabis dispensary and lounge, and learn how to get your cannabis brand on dispensary shelves. Discover the challenges that new brands face and the values and approach that Daniel takes to run his dispensary. We also dive into the opportunities and challenges of owning a dispensary in Oakland and the importance of perseverance and resilience.

High Class Podcast

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Join cannabis entrepreneur Devin Aracena as she shares her inspiring journey of overcoming challenges and achieving success in the industry. Learn practical advice and hard-earned wisdom for navigating the twists and turns of the rapidly growing cannabis industry with confidence.

High Class Podcast

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Together with a cannabis industry expert, Niccolo shares his experience of getting AB 2020 passed, which allows temporary sales of cannabis at special events. In this blog post, we’ll take a closer look at their journey, including the challenges they faced, how they overcame them, and the insights and strategies you can apply to your own business and local government.

High Class Podcast

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Cannabis industry expert Jill Brogan and I discuss the relationships between cannabis brands and event sponsors, the importance of having a solid team, and the complexities of event installations. Whether you’re a cannabis business owner or a consumer, you’ll gain valuable insights into the world of cannabis events and their role in shaping the future of the industry.

High Class Podcast

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The cannabis industry is known for its unique set of challenges, from fierce competition to navigating regulations and balancing work-life. In this post, I speak with Guy Rocourt, CEO of Papa and Barkley, a leader in cannabis education and community building, to get his advice on how to succeed in the industry. Whether you’re a newcomer or a seasoned pro, join me as we explore the opportunities and challenges of running a successful cannabis business.

High Class Podcast

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Join us in learning about Alan Amsterdam’s journey in the cannabis industry, from his early experiences with cannabis to co-authoring Initiative 71 and becoming a prominent figure in the DC cannabis community. This blog shares his story of perseverance, including his struggles and successes as a cultivator, cannabis entrepreneur, and judge in the upcoming National Cannabis Festival.

High Class Podcast

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From managing your Cannabis Business to incorporating social equity and incubator programs, discover the keys to success in this ever-changing field. Learn from cannabis entrepreneur Hope Wiseman as she shares her insights and strategies for building a personal brand in the cannabis industry.

High Class Podcast

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Looking for inspiration and creativity in the cannabis industry? Look no further than Dank Duchess. A cultivator for over 20 years and specializing in hash-making for the past eight, Dank Duchess is a passionate educator, sharing her knowledge of plant-based medicine with others. Learn more about her journey and her mission to educate and help others live their best lives with the assistance of plant medicine.

High Class Podcast

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Discover the latest cannabis trends, attend educational sessions, and meet like-minded individuals. Get ready to cultivate new connections and learn from experienced professionals at this exciting event.

High Class Podcast

Cannabis pioneer, podcaster, entrepreneur, teacher, student and all-around lover of the plant.

I’m Salwa Ibrahim